"Animal cruelty shows itself in many ways.
Nearly 20% of abused children in turn abuse animals. That's why, when an RSPCA Inspector discovers a child is responsible for an act of animal cruelty, they know it may not only be the pet that needs help. Often by alerting welfare organisations, our inspectors have helped prevent not just animal abuse but child abuse.
Advertising Agency: The Campaign Palace Sydney, Australia
Executive Creative Director: Paul Fishlock
Art Director: Andrew Town, Thom Davy
Typographer: Thom Davy
Photographer: Andreas Smetana
Copywriter: Laurie Ingram
Other Additional Credits: Kristen Castree, Jeremy Graham, Suzanne King, Amanda Redgrave, David Hartmann
Quando é comprado um par de sapatos TOMS, a empresa DÁ um par a uma criança necessitada.
Vejam como Blake descreve a sua causa:"Inspired by a traditional Argentine shoe and challenged by the continent’s poverty and health issues, I created TOMS with a singular mission. To make life more comfortable. TOMS accomplishes this through its unique shoe and my commitment to match every pair purchased with a donated pair to a child in need… no complicated formulas, it’s simple… you buy a pair of TOMS and I give a pair to a child on you behalf."
